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Brian Beirl, DDS

Kingery & Crouse PA

TZDesign Group
 
 
 
 

Real Leaders DON’T DO PowerPoint
How to Sell Yourself and Your Ideas

Real Leaders Don't Use PowerPoint

By Christopher Witt with Dale Fetherling

We have all sat through some PowerPoint presentations that were totally forgettable because there was no point to the PowerPoint. Drawing on his considerable experience as a speech consultant and coach, Christopher Witt has written a very tightly constructed, engaging and to the point book on how leaders need to realize that they are the message, not the messenger.

PowerPoint and Keynote are now pervasive in business presentations. The bells and whistles now available have led to a type of “Corporate Karaoke” with the presenter safely standing off to the side in the dark playing music and videos or, worse yet, reading the slides. People can read 3 times faster than a presenter can talk; therefore, the presenter becomes useless.  The slides can also be unintelligible with too many graphs and charts with the presenter saying, “You probably can’t read this but…Next Slide.”

Contrary to the title, this book is more about how we present our message than about the misuse of PowerPoint. As leaders and salespeople we are in the position to inspire and motivate.  Presentation software was designed for the visualization of information; therefore, it can become a distraction and come between us and our audience. Witt’s message is that the audience wants to see and hear you. It is the leader’s opportunity and responsibility to build trust with the audience, to keep the message understandable and not confuse it with distracting or unnecessary slides.

Whether you are in sales, the CEO, CFO or group leader, we all are in the presentation business. There is power in personal presentation. Do you get the point?

Brian R. Beirl D.D.S.

Hooked on the book? Click here to buy now.

Dr. Brian Beirl is a practicing general dentist, educator, author, presenter, consultant and business coach. Dr. Beirl is passionate in helping his clients live the life of their dreams. He may be reached at: BrianBeirlDDS@BBeirl.com

 

 

 

   
 
 

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