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BABM Magazine > Lessons Learned > Legal > Protect Your Ideas Part VI

Business to Business Advice ColumnistLegal Best Practices Magazine

Protect Your Idea$
Turning Ideas Into Value - Part VI

by Brent C.J. Britton
Published: January / February 2009

Intellectual Property Agreements

There is no truer maxim in the law than “get it in writing.”

Intellectual Property (IP) lawyers provide numerous services intended to reduce legal and business risks. Among them, the thoughtful structuring, negotiating, and drafting of effective contracts. With very few exceptions, every transaction in which a company engages should be governed by a written contract. Without the correct agreement in hand, you should never take money from investors, hire employees or independent contractors, purchase intellectual property, or let anyone see your confidential information, to name just a few.

Why get it in Writing?

During negotiations, a written contract helps reconcile assumptions. People naturally, often subconsciously, make self-interested assumptions, but rarely give voice to them. “Handshake deals” almost always blow up at the point when inharmonious or unrealistic assumptions eventually come to light, as they always do. A contract requires a meeting of the minds. There is no better way to confirm that minds have met than to put the deal terms on paper and get everyone to sign off.

Further, a written contract is the best evidence of a deal’s terms. Without a written contract, the understanding of a deal resides only in the respective heads of the people negotiating it. What happens if they’re not around? If you get sued over an oral agreement, since you won’t be able to produce a written contract, you’ll have to convince the court that your recollection of the deal terms is the correct one. Good luck with that.

And perhaps most importantly, the law dictates that some agreements must be in writing. Certain deals, such as work-for-hire agreements with outside contractors, for example, must be in writing to be enforced. No writing, no deal.

Size Matters

Why are contracts so long and boring? A written agreement must be competent to govern the deal for which it is used. In a transaction of any complexity, the agreement serves as a recipe for the deal, a complete instruction set for the parties to follow to carry out their obligations. It is also an error trap, a set of contingencies for what happens when a party does not carry out his obligations or when assumptions underlying the deal change.

Written agreements tend to grow in size in proportion to the value of the deal. A $200 purchase of, say, an office chair can be governed by a single page of contract language, primarily because no one is going to sue on it; if the other side breaches, it may be painful to lose $200, but that pain is rarely worth the expense of litigation. On the other hand, a $2 million agreement may very well demand as much as 30 or 40 pages of language to be competent. That kind of loss is worth suing over, so the agreement requires language to make it crystal clear for the judge, jury and opposing counsel to determine when a breach has occurred and who is owed what.

Sometimes a legal relationship can get so complex that counsel will draft and circulate another document – a term sheet that outlines the deal terms – before drafting or reviewing an actual contract. A term sheet is a very effective negotiating tool that helps ensure you’re reasonably close to a mutual agreement on the major terms before getting bogged down in the minutiae of the language of the written contract.

Contracts, Simplified

Most contracts have two parties, a buyer and a seller. When you boil an agreement, no matter how complex, down to its bare essentials, that’s what you get: a buyer who’s willing to pay to get something the seller has and is willing to give up for that money. Nearly every business relationship can be reduced to a buyer-seller relationship and nearly every contract ultimately describes one.

The most important provisions of any contract, therefore, consist of the terms that describe what the buyer gets for the money, how the buyer and seller will be able to know whether the buyer has gotten what was promised, and the terms that describe what happens if the buyer does not get what was promised. Provisions not obviously in support of these goals may be excessive or unnecessary.

Remember that if the promises made in a contract need to be enforced in court, the judge and jury will be the ones reading and interpreting your written agreement as the last word on what promises have been made, kept, and broken. Read your written agreements carefully prior to signing them to ensure that they conform to your intentions. Do not tolerate typographical errors or misused terminology. Demand consistency, uniformity and, above all, simplicity. Make it easy for the jury to agree with you.

Brent C.J. Britton is an intellectual property lawyer in Tampa. Learn more at www.brentbritton.com.

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